Increase Your Sales With Engaging Product Customization.
Higher conversion, soaring lifetime customer value, and industry-leading inventory versatility.
Give Your Customers
What They Really Want.
And They Will Always Come Back.
Your Customers Are Disengaged.
They Are Bored.
3 in 4 consumers says while e-commerce is functional, is not fun anymore, according to a new study by Criteo. Unlike in-store shopping, which is increasingly getting experiential, online shopping is becoming a chore. To win back customers retailers should go beyond efficiency and deliver experiences that feel personalized and emotionally engaging.
They Feel Ignored.
Mass produced, generic styles feel transactional and create distance between brands and their customers. Customers feel apathetic as they passively scroll through sties. To retain clients there is no better strategy than turning customers from passive observants to active participants making them feel they are getting their needs met.
They Are Overwhelmed.
Customers are often overwhelmed by the vast array of choices available, particularly online, leading to “choice anxiety” or “choice paralysis.” Product customization reduces these blocks by creating a sense of control and ownership that simplifies decision-making. and narrows options to only what matters to each individual.
Why Product Customization?
Custom product offerings reach a wider audience beyond main clientele. Our technology has unlimited potential for personalized design variations.
Grow Revenue
Improve Brand Loyalty
Personalized products foster emotional connection and increased customer satisfaction. With our technology your customers can create something uniquely theirs with a click of a button.
Drive Traffic
Custom offerings enhance search capabilities and filtering options for an improved product discovery. Interactive experiences result in longer site visits, more interest, and a higher likelihood of purchase.
Strengthen Brand Story
Custom products are your ticket to shine in a saturated market. Utilize our technology to roll out products that craft unique identities and set you apart from competition.
Improve Decision Making
Customers can evaluate all available options effectively and make confident purchasing decisions. Utilize our instant visualization technology to reduce friction and avoid disappointments.
Gather Valuable Data
Product customization allows brands to track customer preferences in a granular way and real time. Our custom dashboards support a data driven approach that improve product development and future offerings.
Source: Accenture & Deloitte
Customization Sites & Commerce Integrations
Product Customization Solutions for Growth & Profitability
Whether your goal is to deliver a personal experience that stands out, or improve your current customer journey with 3D visualization, Fashion Myway’s configurable platform and plugin integrations provide various ways to offer product customization to existing products or brand new personalized collections.
Modular Experience
Drive Instant Uplift, Both for Modular Products and Style Recommendations
Engage your customers and boost units per transaction with instant visualization of modular products, or different products recommended together - activating inventory by optimizing every SKU.
Digital Fashion
Digital Transformation - The Solution for Sustainable Fashion
Whether your goal is to streamline design and development for less waste, to test designs and gather feedback before production, to offer on-demand personal collections, or to simply participate in a digital fashion show, we can help you blur the lines between physical and digital experiences.
Product Availability & Analytics
Improve Inventory Management by Aligning Production with Real-Time Demand
Sell current and future inventory, gather customer feedback, and predict demand, with Fashion Myway’s dynamic product availability settings. Minimize excess stock and stockout and keep an agile approach to production by moving products through different availability stages.








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